Using the Elaboration Likelihood Model (ELM),illustrate How Attitudes Are Changed

question 95

Essay

Using the elaboration likelihood model (ELM),illustrate how attitudes are changed based on differing levels of consumer involvement.

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Definitions:

Tattooing

The art or process of marking the skin with designs, letters, or pictures by inserting pigment under the skin.

Aristocracy

A class of people holding exceptional rank and privileges, especially the hereditary nobility.

Scorned

Felt or expressed contempt or disdain towards someone or something.

Artists

Creative individuals who produce art, such as paintings, sculptures, music, and literature.