GIRLS' DAY OUT SCENARIO

question 128

Multiple Choice

GIRLS' DAY OUT SCENARIO
Janice and her girlfriends generally reserve the last Saturday of every month for a girls-only day out. Most of the girls in the group are her friends from school who like to hang out together and they all share a passion for shopping. When Janice shops with the group, she restrains herself from her bargaining-prone habit and ends up buying expensive luxury brands as the group is very conscious of purchasing only high-end brands. Janice's best friend Maeve is considered the most informational among the group. She knows everything about handbags and has an enviable collection of her own. Everyone seeks her opinion before buying one. Once, a friend hired her to put together an entire collection of handbags to go with an ensemble. Some designers were even prompted to use Maeve's expertise on handbags to promote their new handbag collections in her social circle. They gave her a few handbags to carry around at parties and other social events. Mauve also used a few social networking sites to write about the brand and thus created excitement about the brand among her friends.
-Refer to Girls' Day Out Scenario.When Janice shops with the group,she restrains herself from her bargaining-prone habit and ends up buying expensive luxury brands.Janice is most likely to score high on the _____ variable.

• A) need for cognition
• B) typical intellectual engagement
• C) attention to social comparison information
• D) openness to experience
• E) need for self-actualization

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Definitions:

Deficit Principle

A concept indicating that the less frequently a reward is available or the less a need is satisfied, the more value or desirability that reward or satisfaction of the need has.

Self-Actualisation Needs

The highest level in Maslow's hierarchy of needs, representing the fulfillment of one's potential and the realization of one's abilities and talents.

Maslow's Hierarchy

A psychological theory proposing that humans have five levels of needs, ranging from basic physiological needs to self-actualization, that motivate their behavior.