A(n)_____ Measure Evaluates Irrelevant Aspects of Performance or Aspects That

question 90

Multiple Choice

A(n) _____ measure evaluates irrelevant aspects of performance or aspects that are not job related.

• A)unreliable
• B)unacceptable
• C)contaminated
• D)inconsistent
• E)unspecified

Describe corporate social responsibility (CSR) and its importance to business strategy.

Understand the influence of sustainability and CSR on company reputation and stakeholder relationships.

Distinguish PR from advertising in terms of media relations, costs, and audience engagement.

Recognize the role of PR professionals in crisis management and marketing communications.

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Definitions:

Supply and Demand

Fundamental economic model that explains how the interaction between the quantity of a good or service available (supply) and the desire for it (demand) determines its price.

Consumers

Individuals or entities that purchase goods and services for personal use or consumption.

External Costs

Costs incurred as a result of an economic activity that affects third parties who did not choose to incur that cost.

Free Enterprise

An economic system where private businesses operate in competition, largely free of state control, with the prices of goods and services determined by the open market.