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A Marketing Information System (MIS)develops Available Data into Information Useful

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A marketing information system (MIS)develops available data into information useful for decision making.


Definitions:

Parity Ratio

Parity ratio is a measure used in economics to compare the value of one aspect of the market or economy to another, often used in analyses of exchange rates and price levels.

Prices Paid

The actual amount of money exchanged for goods or services.

Prices Received

Prices received pertain to the amount of money sellers get in exchange for their goods or services in the market.

Tripled

To increase threefold or become three times as large in amount or number.

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