Which of the Following Sales Promotion Activities Is Aimed Primarily

question 214

Multiple Choice

Which of the following sales promotion activities is aimed primarily at a company's own sales force?

• A) Promotion allowances
• B) Bonuses
• C) Coupons
• D) Free samples
• E) Point-of-purchase materials

---

Definitions:

Physical Units

A quantifiable measurement of products or goods that doesn't consider value or weight, used in inventory and production.

Process Cost Accounting

An accounting method used to assign production costs to products based on processes or departments, useful in mass production environments.

Materials Account

An account used in bookkeeping to track costs of raw materials during an accounting period.

FIFO Method

The FIFO (First-In, First-Out) method is an inventory valuation strategy where the oldest inventory items are sold or used first.