Identify the INCORRECT Statement About the Effect of Marital Status

question 162

Multiple Choice

Identify the INCORRECT statement about the effect of marital status, age, and the age of any children in the family, on how people spend their income.

• A) Singles and young couples are more willing than older married people to try new products and brands.
• B) Younger people usually earn more than older consumers, but spend less on discretionary items.
• C) Only as children arrive and grow does family spending shift to soft goods and services.
• D) All of these statements are CORRECT.

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Definitions:

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The sequence of activities that an individual or organization undertakes to move an idea from conception to implementation and diffusion.