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The text's Toddler University example shows that TU's marketing plan included:
Screen Time
Refers to the amount of time spent using devices with screens, such as smartphones, computers, and televisions.
Non-Hispanic Whites
People of European descent living in the United States who do not identify as Hispanic or Latino.
Population Groups
Refer to categories of people differentiated by shared characteristics such as nationality, age, or socioeconomic status.
Total Population
All members of a specified group, community, or country being studied or referred to in a particular context.
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