Because Companies Are Likely to Be Most Familiar with Their

question 19

Multiple Choice

Because companies are likely to be most familiar with their own operations, ____________ opportunities are usually the easiest to pursue.

• A) market penetration
• B) product development
• C) market development
• D) diversification
• E) All of these are equally easy.

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Definitions:

Substantial Bias

A significant prejudice or predisposition in a way that prevents objective consideration of an issue or situation.

T-statistic

A type of statistic used in hypothesis testing, calculated by standardizing a sample mean difference given its sample standard deviation.

Standard Error

A statistical measure that quantifies the variability or dispersion of a sample statistic from the population parameter it estimates.

Adjusted R Square

A statistical measure that indicates the proportion of variance in the dependent variable that is predictable from the independent variables, adjusted for the number of predictors in the model.