The Targeting That Allows Advertisers to Adjust Their Brand Messages

question 38

Multiple Choice

The targeting that allows advertisers to adjust their brand messages depending upon where the user is located is known as:

• A) contextual targeting
• B) latitudinal targeting
• C) geographic targeting
• D) environmental targeting

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Definitions:

Immigration

The action of coming to live permanently in a foreign country, which has significant demographic, cultural, and economic impacts.

Deindustrialization

A process characterized by the decline in industrial activity in a region or economy, typically marked by the closing of factories and loss of manufacturing jobs.

Moral Capabilities

The capacities or abilities of individuals to make ethical choices, understand moral principles, and act in ways that are consistent with moral values.

Moral Persons

Beings capable of making ethical decisions and recognizing moral claims upon their actions.