Which of the Following Is NOT a Tactical Decision the Marketer

question 131

Multiple Choice

Which of the following is NOT a tactical decision the marketer faces when planning a sales promotion?

• A) The value of the free in-pack premium
• B) The percentage discount that the face value of checkout coupons represents
• C) Seasonality of purchase and length of promotion
• D) The prime time evenings that attract the biggest percentage of the brand's target market

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Definitions:

Security Interest

A legal claim or right granted by a debtor to a creditor over the debtor's property, serving as collateral for the repayment of a loan.

Property Interest

A legal right or claim to a property, including ownership rights, use rights, rents, or other benefits deriving from the property.

Collateral

Property or assets pledged as security for repayment of a loan, subject to seizure by the lender in case of default.

Legally Enforceable

A term describing an agreement or contract that is recognized by legal authorities and can be upheld in court.