Because Most TV Commercials Last Only 30 Seconds or Less

question 31

Multiple Choice

Because most TV commercials last only 30 seconds or less and leave nothing tangible for the viewer to consider,the amount of ______ time must be considered.

• A) processing
• B) emotive
• C) creative
• D) selective

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Definitions:

Capsule

A small, soluble container usually made of gelatin that encloses a dose of medication for oral administration.

Tablespoon

A unit of measure used in cooking, equal to three teaspoons or approximately 15 milliliters.

Prescription

A physician's written order for medication.

Millimeters

A metric unit of length equal to one thousandth of a meter.