A Branch Sales Manager Is Assigned the Task of Opening

question 91

Multiple Choice

A branch sales manager is assigned the task of opening a new market and developing new accounts in that market.The sales force to cover that market is selected by people in the home office,and the branch manager does not participate in the selection process.This situation seems to violate the organizational principle relating to:

• A)Building an organization around activities,not people.
• B)Relationship of responsibility and authority.
• C)Need for balance and coordination.
• D)Building an organization that reflects a market orientation.
• E)Span of executive control.

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Definitions:

Product Lifecycle

The stages that a product goes through from its inception, through growth and maturity, and eventually to its decline and discontinuation in the market.

Global Market

An international economic environment in which goods, services, currencies, and information move across national borders.

Global Supply Chains

Networks that span across international borders designed to source, produce, and deliver goods or services around the world.