Which of the Following Is Likely to Endanger the Accuracy

question 105

Multiple Choice

Which of the following is likely to endanger the accuracy of a sales forecast made one year in advance?

• A)A competitor's improved product makes our's technologically obsolete during that year.
• B)A change in our company management resulted in changes in our strategic marketing plans during the year.
• C)The consumers' buying psychology during the year fulfilled our predictions.
• D)All of these contribute to inaccuracy.
• E)Only two of A-B-C are likely to throw our forecast into error.

---

Definitions:

Seligman

A psychologist known for his work in positive psychology and the theory of learned helplessness.

Julian Rotter

A psychologist from the United States who is recognized for creating the theory of social learning and the idea behind locus of control.

Skinner

B.F. Skinner, an American psychologist known for his work in behaviorism and the development of the operant conditioning theory.

Behavioral Theorist

A psychologist who specializes in the analysis and interpretation of human behavior through learning theories and behavioral conditioning.