Which of the Following Is True of Pioneering Advertising

question 59

Multiple Choice

Which of the following is true of pioneering advertising?

• A) It helps turn potential customers into adopters.
• B) It tries to develop selective demand for a specific brand.
• C) It points out product advantages to affect future buying decisions.
• D) It tries to keep the product's name before the public.
• E) It is used primarily to reinforce previous promotion.

---

Definitions:

Design Dimensions

Fundamental aspects or characteristics that define and describe the structure, function, and scope of a design or system.

Centralization

The concentration of decision-making authority at upper levels of an organizational hierarchy.

Demand Instrument

A financial document or security that requires payment of the specified amount on demand by the holder, without specifying a particular time for repayment.

Bearer Instrument

A negotiable financial instrument that is not registered in anyone's name and can be transferred from one person to another by possession.