_____ Is a Method Often Used in Catalog and Internet

question 7

Multiple Choice

_____ is a method often used in catalog and Internet channels to determine customer segments that a retailer should target for a promotion or send a catalog.

• A) RFM analysis
• B) 80-20 rule
• C) Market basket analysis
• D) Multidimensional segmentation
• E) Data mining

---

Definitions:

Learning Model

A theoretical framework describing how individuals acquire, process, and retain knowledge or skills.

Cultural Model

A framework or system of beliefs, values, and practices that is shared by a community and influences how its members perceive and interact with the world.

Psychodynamic Model

A theoretical approach in psychology that emphasizes the role of unconscious processes and childhood experiences in shaping personality and behavior.

Obsessive-Compulsive Disorder

A mental health disorder characterized by recurrent, unwanted thoughts (obsessions) and/or repetitive behaviors (compulsions).