Which of the Following Statements Is True of Frequent-Shopper Programs

question 44

Multiple Choice

Which of the following statements is true of frequent-shopper programs?

• A) Frequent-shopper programs are inexpensive to implement and manage.
• B) It is easy to make changes in CRM programs.
• C) It is clear that CRM programs increase customer spending and loyalty.
• D) It is hard to gain competitive advantage with CRM as programs can be duplicated.
• E) The advantages of frequent-shopper programs are unlimited.

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Definitions:

Stethoscope

A medical instrument used for listening to sounds within the body, such as the heartbeat or breathing, essential for diagnoses.

Methodical

Characterized by a systematic, orderly approach to tasks or procedures, often leading to accurate and thorough outcomes.

Auscultating

The act of listening to the internal sounds of the body, typically using a stethoscope, for medical diagnosis.

Fingernails

Hard, flat structures made of keratin at the tips of fingers, serving protective and functional purposes.