The Following Statement Best Describes the Sample Used in Which

question 25

Multiple Choice

The following statement best describes the sample used in which type of descriptive research design? "We will use a carefully selected sample,selection being based on household size,income level,ethnicity,education,and television viewing patterns.We must also be concerned with the stability and repeated availability of the sample."

• A)Advertising evaluation design
• B)Longitudinal study
• C)Latitudinal study
• D)Cross-sectional study
• E)Laboratory panel

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Definitions:

Statistically Significant

A result or effect size in an experiment or study that is unlikely to have occurred by chance, indicating a meaningful difference or relationship.

Replicable

Describes a study or experiment whose results can be achieved again when the study is repeated under the same conditions.

Replicable

Capable of being repeated or duplicated under similar conditions to achieve a similar result.

Independent Variables

Variables in a scientific experiment that are manipulated or changed by the researcher to determine their effect on the dependent variable.