Marketing Practices Targeted at Elderly Populations for Goods Such as Supplemental

question 39

Multiple Choice

Marketing practices targeted at elderly populations for goods such as supplemental health insurance, funerals etc. are subject to criticism because:

• A)that population is vulnerable.
• B)interest gained on such investments are not highly profitable.
• C)they target the considered and rational desires of the consumers.
• D)they do not abide by the principles of welfare economics.

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Definitions:

Relative Height

A concept in visual perception referring to the way objects are viewed in relation to their surroundings, indicating depth and distance.

Distance Cue

A visual indicator in an environment that helps to gauge the distance between the observer and objects within that environment.

Artist's Canvas

A woven fabric, typically made from cotton or linen, stretched over a frame and used as a surface for painting.

Binocular Cue

A depth cue that requires the use of both eyes, such as stereopsis, which allows for the perception of depth and 3D structure from visual information.