A Small Improvement in Customer Loyalty Can Substantially Improve the Profitability

question 2

True/False

A small improvement in customer loyalty can substantially improve the profitability of a service firm.

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Definitions:

Alcoholism

A chronic disease characterized by uncontrolled drinking and a preoccupation with alcohol, also known as alcohol use disorder (AUD).

Antisocial

Pertaining to a pattern of behavior that disregards or violates the rights of others, often associated with antisocial personality disorder.

Substance Use Disorders

A condition characterized by an unhealthy dependence on drugs or alcohol leading to significant impairments.

Sociocultural

Relating to or involving the combination of social and cultural factors.