One of the Advantages of Social Media Is That Communities

question 47

Multiple Choice

One of the advantages of social media is that communities can form around ideas,interests,and commonalities regardless of the physical location of their members.The best way to use this advantage to market a product is to

• A)identify the niche audience of consumers to target and choose the appropriate social network to reach this audience.
• B)use Facebook to reach the niche audience of consumers because it is the largest and most popular social network.
• C)use Twitter to create a buzz in the niche audience of consumers to target and get them "tweeting."
• D)identify consumers in the niche audience who are "passive receivers."

---

Definitions:

Adverse Medication Error Hotline

A dedicated phone service for reporting and seeking advice on negative effects caused by medication errors.

Biased Manner

An inclination or prejudice for or against one person or group, especially in a way considered to be unfair.

Physical Therapist

A healthcare professional who specializes in the physical treatment of patients to improve mobility, relieve pain, and prevent or limit permanent physical disabilities.

Nursing Leader

A qualified nurse who takes on leadership roles within healthcare settings, guiding nursing staff and improving patient care.