The Actions Taken During the Implementation Phase of the Strategic

question 202

Multiple Choice

The actions taken during the implementation phase of the strategic marketing process include: 1) obtain resources,2) design marketing organization,3) __________,4) and execute the marketing program.

• A)develop schedules
• B)position the product
• C)select target markets
• D)find points of difference

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Definitions:

Proposal

A formal offer or plan submitted for consideration, approval, or discussion to achieve a specific goal or project.

Recipient's Challenges

Difficulties or obstacles faced by the receiver of a message or service, affecting their ability to fully understand or utilize it.

Attractively

In a manner that draws interest or attention in a pleasing way.

Proposal

A plan or suggestion, especially a formal or written one, put forward for consideration or discussion by others.