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Shoppers Who Use a Retailer's Dedicate Mobile App Are ________

question 51

Multiple Choice

Shoppers who use a retailer's dedicate mobile app are ________ more likely to buy in-store.


Definitions:

Probability

Is a measure of the likelihood that an event will occur, expressed as a number between 0 and 1, where 0 indicates impossibility and 1 indicates certainty.

Certainty

A state of being sure or confident about something without any doubt.

Uncertainty

The state of being unsure or not having all the information, which makes outcomes unpredictable.

Specific Result

A distinct outcome or effect that is the aim of an action or plan.

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