In the Past, ________ Was an Important Advertising Strategy Used

question 73

Multiple Choice

In the past, ________ was an important advertising strategy used in movies. Now it is also used with video games. It can be easily altered to reflect another advertiser, depending upon which advertiser has purchased ad time.

• A) product placement
• B) direct mail
• C) sampling
• D) a commercial

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Definitions:

Core-Fringe-Legume Pattern

An agricultural technique that arranges crops in concentric zones, with a nitrogen-fixing legume at the center, surrounded by tiers of other crops, to enhance soil fertility and productivity.

Anthropologist

A scientist who studies human societies, cultures, and their development.

Ideal Type

A conceptual model or typology used in the social sciences to describe a particular set of characteristics that could be observed in various instances, though not necessarily attainable in reality.

Plant Domestication

The process by which wild plants have been evolved into crop plants through artificial selection and breeding by humans.