Not All Small Segments in the Marketplace Are Unprofitable to Serve

question 104

True/False

Not all small segments in the marketplace are unprofitable to serve. Advances in production and distribution technologies mean that micro-segments can also be profitable.

---

Definitions:

Phenytoin

An anti-epileptic drug used to control seizures by slowing down impulses in the brain.

Gingival Hyperplasia

An overgrowth of gum tissue around the teeth that can occur due to certain medications, inflammation, or conditions.

Seizures

Sudden, uncontrolled electrical disturbances in the brain that can cause changes in behavior, movements, feelings, and consciousness.

Chronic Obstructive Pulmonary Disease

Chronic Obstructive Pulmonary Disease (COPD) is a group of lung conditions that cause breathing difficulties, including emphysema and chronic bronchitis.