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To Become Successful, Marketers Need to Meet the Needs of Both

question 52

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To become successful, marketers need to meet the needs of both digital natives and digital immigrants.


Definitions:

Self-Determination

An individual's ability to make choices and manage their own life, often emphasized in care models that promote patient autonomy.

Risk of Harm

The potential for injuries, damages, or adverse outcomes associated with certain actions, conditions, or substances.

Quantitative Research

Research that relies on numerical data and statistical methods to understand patterns, relationships, or trends.

Data Collection

The process of gathering and measuring information on variables of interest, in an established systematic fashion to answer stated research questions, test hypotheses, and evaluate outcomes.

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