Which of the Following Is a Benefit of Using a Marketing

question 12

Multiple Choice

Which of the following is a benefit of using a marketing database?

• A)It helps maintain customer loyalty
• B)It helps obtain new customers for an organization
• C)It is less costly than other marketing communication methods
• D)It helps build the positioning strategy of a firm

Understand the impact of stock and cash dividends on shareholders' equity and total assets.

Comprehend the non-impact of stock splits and some dividends on retained earnings.

Identify the correct journal entries for dividend declarations and payments.

Grasp the concept and effects of stock splits on share structure and marketability.

---

Definitions:

Enforcing Deadlines

The act of ensuring that tasks or projects are completed within a set timeframe.

Building Relations

Building relations involves the development of positive interactions and connections with others, which are crucial for personal and professional growth.

Profit Motives

The primary goal or motivation for businesses to maximize their profits, which drives business operations, strategic decisions, and overall objectives.

Ethical Values

Fundamental beliefs that guide behaviors and decision-making processes based on notions of what is right and wrong.