The Secondary Elements of Marketing Strategy Involve Decisions Related to Market

question 102

True/False

The secondary elements of marketing strategy involve decisions related to market segmentation, targeting and positioning.

---

Definitions:

Departmentalization

The method an organization uses to divide its work among distinct departments, each specializing in a particular task or function.

Division of Labor

Division of labor is the allocation of different tasks to different people or groups within an organization, aimed at increasing efficiency by specializing in specific functions.

Coordination

The organization of the different elements of a complex body or activity so as to enable them to work together effectively.

Departmentalization

The organizational process of dividing a business into distinct departments, each focused on a specific operational area.