The Blending of Different Communication and Delivery Channels That Are

question 202

Multiple Choice

The blending of different communication and delivery channels that are mutually reinforcing in attracting, retaining, and building relationships with consumers who shop and buy in the traditional marketplace and online is referred to as

• A) multichannel marketing.
• B) strategic channel alliances.
• C) dual-track reselling.
• D) dual distribution.
• E) retail segmentation.

---

Definitions:

Jail Diversion

An arrangement in which mentally disturbed criminal defendants are treated for their disorders on an outpatient basis. That is, they are diverted from jail to the community for mental health care.

Mental Health Care

Professional and supportive services aimed at improving and maintaining mental health and preventing mental illness.

Minor Charges

Legal accusations that are less serious compared to felony charges, often resulting in lesser penalties.

Civilly Committed

The legal process by which individuals with severe mental illnesses are ordered by a court to receive treatment, often in a secure facility.