There Are Four Commonly Used Forms of Institutional Advertising: __________

question 85

Multiple Choice

There are four commonly used forms of institutional advertising: __________, pioneering, competitive, and reminder.

• A)sustainable
• B)persuasive
• C)philanthropic
• D)informational
• E)advocacy

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Definitions:

Visual Perspicacity

The ability to observe and understand visual information with sharpness and clarity.

Optic Chiasma

The X-shaped structure formed by the crossing over of the optic nerves in the brain, which allows visual information from each eye to be processed on both sides of the brain.

Blind Spot

Area in the retina where the axons of the three layers of retinal cells exit the eye to form the optic nerve; insensitive to light.

Fovea

A small depression in the retina of the eye where visual acuity is highest, due to the high concentration of cones and absence of rods.