Which of the Following Weaknesses Is Associated with Sales Promotions

question 89

Multiple Choice

Which of the following weaknesses is associated with sales promotions?

• A)high absolute costs
• B)messages differ between the sales promotion tools
• C)difficult to get media cooperation
• D)can easily lead to promotion wars
• E)effectiveness diminishes when used continuously

---

Definitions:

Inventory

The complete inventory of products and materials in possession of a business, intended either for production or for selling.

LIFO Method

An inventory valuation method that assumes the last items placed in inventory are the first sold during an accounting year; stands for Last-In, First-Out.

Ending Inventory

The total value of a company's merchandise, raw materials, and finished and unfinished products which have not yet been sold, at the end of an accounting period.

Hammers

Hammers are hand tools with a weighted head fixed to a long handle, used for delivering an impact to an object.