A Prospective Buyer Goes Through a Sequence of Stages from Initial

question 49

Multiple Choice

A prospective buyer goes through a sequence of stages from initial awareness of a product to eventual action (either trial or adoption of the product) . The stages include awareness, interest, evaluation, trial, and adoption, and are referred to as

• A)the hierarchy of effects.
• B)Maslow's hierarchy.
• C)the purchase decision continuum.
• D)the consumer-product cycle.
• E)the consumer purchasing hierarchy.

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Definitions:

Rapidly

Occurring within a very short time frame; happening quickly or in a fast manner.

Non-Metallic

Refers to elements or materials that do not exhibit the characteristics of metals, such as electrical conductivity or luster.

Mineral Resource

Natural deposits of minerals within the Earth’s crust that are of economic value and can be extracted and processed.

Soil

The top layer of the Earth's surface consisting of mineral particles, organic matter, water, and air, serving as the primary medium for plant growth and nutrient cycling.