Making Action Recommendations, Implementing Action Recommendations, and Evaluating Results Take

question 171

Multiple Choice

Making action recommendations, implementing action recommendations, and evaluating results take place during which step of the five-step marketing research approach?

• A)Define the problem.
• B)Take marketing actions.
• C)Collect relevant information.
• D)Develop findings.
• E)Develop the research plan.

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Definitions:

Financial Markets

Places or systems where financial instruments, such as stocks, bonds, and commodities, are traded between investors.

Efficient

The characteristic of being able to accomplish a task or function with the minimum waste of time and effort; effectiveness combined with resourcefulness.

Capital Market History

The historical trends and events involving the trading of securities, affecting the structure and behavior of the capital market.

Bearing Risk

The action or practice of assuming the potential for loss or danger in a financial operation or investment.