Culture Refers to the Set of Values,ideas,and Attitudes That Are

question 170

Multiple Choice

Culture refers to the set of values,ideas,and attitudes that are learned and shared among members of a group.Culture also serves as a socializing force that dictates what is morally right and just.This means that moral standards

• A)are relative to particular societies.
• B)must be universal in order for cross-cultural marketing to be effective.
• C)are fluid and very easy to change.
• D)are cyclical so it is important to change with the times.
• E)are concrete;something is either right or wrong.

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Definitions:

Planning

The process of setting objectives, outlining strategies, and developing actions to achieve goals.

Long-Term Relationships

Enduring engagements or associations between individuals, groups, or companies, emphasizing mutual benefit, loyalty, and sustained interaction.

B2B Marketing

Business-to-business marketing, which involves companies that sell products or services directly to other businesses.

Power Adapters

Devices that convert electrical power from one form to another, commonly used to supply power to electronic devices from a wall outlet.