The Uncontrollable Forces in a Marketing Decision Involving Social,economic,technological,competitive,and Regulatory

question 121

Multiple Choice

The uncontrollable forces in a marketing decision involving social,economic,technological,competitive,and regulatory forces are referred to as

• A)the 5 Fs of marketing.
• B)environmental forces.
• C)business conditions.
• D)a marketing ecosystem.
• E)a business sphere.

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Definitions:

Interest Coverage Ratio

A financial metric that measures a company's ability to pay interest on its outstanding debt with its operating income.

Money Multiplier

A concept in monetary economics that describes the maximum amount of money the banking system can theoretically generate with each unit of central bank money.

Accounts Receivable

Money owed to a company by its customers for goods or services that have been delivered or used but not yet paid for.

Net Credit Sales

The total revenue from sales made on credit, minus any returns or allowances.