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"May I help you" is a perfect example of a direct question that leads the prospect towards a specific topic.
Cost
The amount of money required to purchase, produce, or maintain something.
Markup Percent
The extra portion put on the cost of items to cover the expenses of operation and achieve profit.
Selling Price
The amount for which something is sold, making it the price a buyer pays to acquire a product or service.
Markup Percent
The proportion added onto the purchase price of products to account for overhead costs and gain a profit.
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