The Situation You Face Determines Which Approach Technique You Should

question 48

Multiple Choice

The situation you face determines which approach technique you should use to begin your sales presentation to a client.Often,many situational variables impact the situation you will face.Which of the following is NOT a common situational variable identified in the textbook?

• A) the type of product you're selling
• B) whether this is a repeat call on a customer you've called on before
• C) whether the prospect is aware of a problem
• D) your sales call objective
• E) all of these choices are correct

---

Definitions:

Total Cost

The complete cost of production, including both fixed and variable costs, or the entire expense incurred in a transaction.

Price-Setting Process

The approach or methodology used by businesses to determine the selling price of their products or services.

Market Share

The percentage of an industry's sales that a particular company controls, indicating its size relative to its competitors.

Peer Delinquent Subculture

An antisocial youth subculture.