When Krispy Kreme Decided to Expand Its Operation Internationally,it Chose

question 151

Multiple Choice

When Krispy Kreme decided to expand its operation internationally,it chose to first make its doughnuts available in Canada to minimize its risk.In accordance with the policy of risk minimization,the company sold the right to manufacture and sell its doughnuts to Canadians.In other words,Krispy Kreme used:

• A) contract manufacturing
• B) direct investment
• C) importing
• D) a strategic alliance
• E) licensing

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Definitions:

Aggregate Supply

The total supply of goods and services that firms in an economy are willing and able to sell at a given price level in a given time period.

Consumption Expenditures

The total amount spent by households on goods and services for personal use within a specified period.

Investment Expenditures

Spending by businesses on capital goods, and by households on new homes.

Unemployment

A situation where individuals who are capable of working and willing to work do not find suitable employment.