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To Measure Satisfaction with Its Cell Phone Service, AT&T Takes

question 111

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To measure satisfaction with its cell phone service, AT&T takes a stratified sample of its customers by age, gender, and location. Which is an advantage of this type of sampling, as opposed to other sampling methods?


Definitions:

Systems/Contingency Organization

An approach to management that suggests organizations are best managed when structures are adapted to external conditions and specific situations.

Virtual Organization

A network of remotely collaborating individuals or groups not bound by traditional physical office space, often relying on digital communication.

Communication

The act of conveying meanings from one entity or group to another through the use of mutually understood signs, symbols, and semiotic rules.

Transformational Organization

An organization that constantly evolves and adapts by changing its strategies, operations, and culture to meet current trends, challenges, and technologies, inspiring innovation and growth.

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