A Combination of Internal Needs and External Forces Such as ________

question 60

Multiple Choice

A combination of internal needs and external forces such as ________ led to the emergence of IMC as a marketing practice in the mid-1990s.

• A)declining customer brand loyalty
• B)investment accountability
• C)global competition
• D)the rise of social media

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Definitions:

Best Director

An award category in various film award ceremonies, recognizing the most outstanding director of a film based on creative vision, execution, and overall leadership.

Oscar

An award given by the Academy of Motion Picture Arts and Sciences for excellence in cinematic achievements.

Time Warner

A major American multinational media and entertainment conglomerate, known for its film, television, and publishing operations.

Disney

An American multinational entertainment and media conglomerate, known for its film studio, theme parks, and an array of media networks and products.