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Explain Why Integrated Marketing Communications Is Important

question 31

Essay

Explain why integrated marketing communications is important.


Definitions:

Evolution

The process by which different kinds of living organisms are thought to have developed and diversified from earlier forms.

Stimuli

External factors or events that elicit a response from a biological organism.

Learning

The acquisition of knowledge or skills through experience, study, or by being taught.

Cognitive Factors

Mental processes such as perception, memory, judgment, and reasoning that influence behavior and emotion.

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