According to the Text,a True Marketing Decision Support System Should

question 47

Multiple Choice

According to the text,a true marketing decision support system should be flexible,which means:

• A) managers can probe for trends, isolate problems, and ask "what if" questions
• B) managers who aren't skilled with computers can easily learn to use the system
• C) managers are able to sort, regroup, total, average, and manipulate data in various ways
• D) managers can give simple instructions and see immediate results
• E) managers can find optimum solutions to marketing problems