When Advertisers Place an Ad,they Submit A(n)_____ to the Newspaper,stating

question 73

Multiple Choice

When advertisers place an ad,they submit a(n) _____ to the newspaper,stating the date(s) on which the ad is to run,its size,the desired position,the rate,and the type of artwork accompanying the order.

• A) ad paste-up
• B) preprinted insert
• C) insertion order
• D) layout board
• E) contractual agreement

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