The Attention Step Is Important to Triggering a Print Ad's

question 53

True/False

The attention step is important to triggering a print ad's boom factor and may be accomplished with large headlines,dynamic visuals,or vibrant colors.

---

Definitions:

Theodore Sarbin

An American psychologist and professor known for his work in the development of narrative psychology.

Hypnosis

A trance-like state of focused attention and increased suggestibility, often used for therapeutic purposes.

Fantasy

An imaginative or fanciful thought, not grounded in reality, often serving as a mental escape from mundane or stressful scenarios.

I.Q.

Short for Intelligence Quotient, a measure of a person's intellectual abilities relative to their age group.