Binney & Smith's Crayola Makes Various Products,all Targeted Toward Elementary

question 126

Essay

Binney & Smith's Crayola makes various products,all targeted toward elementary schoolchildren.Drawing,painting,and supply items are sold at convenience stores,toy stores,and grocery stores.Clothing is sold in department stores.Crayola might arrange its product items in the following way:

What is the product mix width for Crayola? What is its product line depth?

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Definitions:

Musical

A theatrical performance combining music, songs, spoken dialogue, and dance to convey a story or express emotions.

Existential Intelligence

refers to an individual's ability to ponder large questions about life, existence, and the human condition, relating to existential philosophy.

Bodily-kinesthetic

Intelligence refers to an individual's capacity to manage bodily movements and handle objects skillfully, a concept from Howard Gardner's theory of multiple intelligences.

Linguistic

Pertaining to language, including its structure, use, and the study of its properties and functions.