_____ Advertising Occurs When a Consumer Is "Unjustifiably Injured" or There

question 51

Multiple Choice

_____ advertising occurs when a consumer is "unjustifiably injured" or there is a "violation of public policy."

• A) Deceptive
• B) Corrective
• C) Unfair
• D) Pro bono
• E) Comparative

---

Definitions:

Priming

A psychological phenomenon whereby exposure to one stimulus influences the response to another stimulus, often without conscious guidance.

Spreading Activation

A theory in cognitive science explaining how information is retrieved in the human mind, suggesting that ideas in memory are connected and accessing one idea triggers the retrieval of related ideas.

Von Restorff Effect

A psychological phenomenon that occurs when an item that stands out from a group is more likely to be remembered than others.

Spreading Activation

A mechanism in neural networks where the activation of one node leads to the subsequent activation of related nodes, facilitating information retrieval.