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AIDA Can Also Be Used in the Direct Approach -

question 64

True/False

AIDA can also be used in the direct approach - after using your main idea as the 'attention-getter'.


Definitions:

Language Development

The process by which children come to understand and communicate language during early childhood.

Anchoring Heuristic

A cognitive bias that describes the common human tendency to rely too heavily on the first piece of information offered (the "anchor") when making decisions.

Adjustment Heuristic

A mental shortcut that involves basing decisions on an initial estimate and making adjustments to that figure to reach a final decision or judgment.

Judgment

involves making considered decisions or forming opinions based on the evaluation of available information and reasoning.

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