Examlex
AIDA can also be used in the direct approach - after using your main idea as the 'attention-getter'.
Language Development
The process by which children come to understand and communicate language during early childhood.
Anchoring Heuristic
A cognitive bias that describes the common human tendency to rely too heavily on the first piece of information offered (the "anchor") when making decisions.
Adjustment Heuristic
A mental shortcut that involves basing decisions on an initial estimate and making adjustments to that figure to reach a final decision or judgment.
Judgment
involves making considered decisions or forming opinions based on the evaluation of available information and reasoning.
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