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Limit Your Scope to Include Only the Information Needed to Help

question 84

Short Answer

Limit your scope to include only the information needed to help your audience take the next step toward making a favourable decision.


Definitions:

Social Capital

The networks, relationships, and norms that enable collective action and contribute to the social cohesion and economic prosperity of communities.

Legitimate Power

Authority that an individual or group possesses that is accepted and recognized by others, often stemming from a formal position or role.

Latent Ties

Potential relationships or connections within a social network that are not currently activated but can be mobilized when needed.

Monetization

The process of converting something into revenue, often used in the context of earning money from websites, apps, or other digital assets.

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