The Key to a Successful Emotional Appeal Is to Create

question 117

True/False

The key to a successful emotional appeal is to create a bond between the consumer and the brand.

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Definitions:

Worthy

Deserving attention, effort, or respect due to qualities such as importance or nobility.

Major U.S. Television Networks

The dominant television broadcasters in the United States, traditionally including NBC, CBS, ABC, and FOX.

Professional Women

Women who engage in careers that require specialized knowledge and often long-term and formal education.

Hispanics

A demographical term referring to people of Spanish-speaking origin or ancestry, particularly from Latin America and Spain.