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In the IMC process,noise can occur as a result of lack of message clarity,a poor choice of medium,and:
Sales Industry
The sector of the economy focused on the activity of selling goods or services.
Account Analysis
The process of reviewing and evaluating a customer's account to understand their needs, spending patterns, and potential for future transactions.
80/20 Principle
A rule of thumb stating that 80% of outcomes (or outputs) come from 20% of all causes (or inputs) for any given event, also known as the Pareto Principle.
Sales Territory
A specified geographical region or group of customers assigned to a salesperson or team for the purpose of selling products or services.
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