Examlex
Which of the following is NOT one of the four criteria used for evaluating a brand's equity?
Fair Die
A die that has an equal probability of landing on any of its faces when thrown.
Probability
A mathematical measure of the likelihood of an event occurring, often expressed as a number between 0 and 1.
Insomnia
A sleep disorder characterized by difficulty falling and/or staying asleep.
Probability
The quantification of how probable it is for an event to happen, shown as a number ranging from 0 to 1, with 0 meaning it cannot happen and 1 meaning it will definitely happen.
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